This is an excerpt from a guest post I wrote for Career Attraction. You can read the full post here.
I spoke at a conference recently to a rather social media-savvy audience. It didn’t surprise me that the bulk of the crowd raised their hands when I asked them if they were active on Twitter. It shocked me when less than a quarter raised their hands to say they used Twitter lists.
Back in the early days of Twitter, there wasn’t an option to create lists. Instead, you had to manually use a wiki to list yourself under categories. A couple of years later (December 2009), Twitter introduced the lists feature. Lists gives you the easy ability to group your friends into specific lists which you can refer to quickly to catch up with tweets you may have otherwise missed.
How to Create (and Rock) Twitter Lists
To create a list, visit https://twitter.com/lists. Click “Create List” and follow the simple steps.
The key aspect is to decide whether your list will be public or private. During the historic Nashville flood in 2010, I created a public list so residents could easily subscribe to news from the most reliable sources all in one place.
I will be speaking at the BOLO Digital Marketing Conference this October. It’s valuable for me to connect with the other speakers before the conference, so I made this list public so attendees can also meet the speakers ahead of time.
Twitter lists come in handy in so many ways:
I sometimes recommend that my clients create private lists of their competitors. They can easily refer to this list to review their competition’s latest tweets for ideas, inspiration or just to check in. You can follow Twitter profiles using lists without actually following their accounts, which means these users aren’t notified that you’re following them. Technically, you’re not following; you’re just observing their public Twitter timeline.
I have private lists of my clients so I can keep an eye on their accounts to assist when needed. I also have private lists of my closest friends so I don’t miss their tweets.
- I made a list last year of my friends attending the South by Southwest (SXSW) festival. This helped me stay connected with them during the chaos in Austin. (Tens of thousands of geeks attend; it’s madness.) Once I returned home from SXSW, I added new friends to the list. I check the list from time to time to check in with those friends, plus I plan to use it next year when I return to Austin.
Read on to learn how you can take Twitter Lists a step further…
Do you use Twitter Lists? How do you use them to make connecting on Twitter easier?
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